After a brief breather, prices in online print picked up again in the fourth quarter of 2022. According to the current ZOPI - the Zipcon Online Print Price Index - in the fourth quarter of 2022, new highs were reached in November of last year, followed by only a slight decline in December. Looking at the details, however, there have also been downward outliers, at least for flyers. →
2022 was a mixed year for the online print industry: the war in Ukraine, the paper crisis, price increases for energy and consumables and the increasing shortage of skilled workers caused problems for many companies. Nevertheless, good profits were achieved in some areas. What will happen in 2023? The Initiative Online Print e.V. (IOP) is optimistic about the future.→
A solution to the months-long internal conflict over the Chairmanship of the Executive Board of the Neumüller Cewe Color Foundation was already announced in November with the appointment of Yvonne Rostock. At the turn of the year, both the previous Chairman of the Executive Board, Dr. Christian Friege, and Dr. Rolf Hollander, Chairman of the Board of Trustees, have departed the company. →
In a podcast called "Farbspiel" which is all about design and beauty, print should not be missing. Obviously. Bernd Zipper spoke with host Dominik Hoffmann about the role of print as a cultural asset, how print enables new products, and why automation, high speeds and a high level of professionalism are needed to ensure that print can survive in the media canon of the future.→
Who would have thought a year ago that 2022 would be a year in which everything changes in such a brutal way? All the more reason for us to wish you a quiet and, above all, peaceful Christmas, happy holidays with your loved ones and plenty of renewed energy for the start of the new year. The past year was dominated by the war in Ukraine and all the consequences that this has also had for us.→
Even though the past year has shown how interwoven - and thus vulnerable - the markets and their players are, print shops can look to the new year with a certain degree of confidence. Certainly those who have taken the volatility of recent years as an opportunity to align their structures and processes with this "new normal" - and see not only challenges but also opportunities in the trends. What will influence the online print world in 2023?→
Digital commerce without social media? There really is no such thing anymore. Companies that sell their products online have long understood the importance of Facebook, Instagram and the like as advertising channels and incentives to buy: "Social selling" (or social shopping) is a marketing must. →
Mypromo has it in its name - and online print shops such as Onlineprinters and Flyeralarm have also long since recognized its potential: Promotional products. Even if spending on them has fallen slightly in Germany due to the Corona pandemic in 2020 and 2021, the potential is huge. After all, where haptic products are used, emotions arise, and appreciation is conveyed. →
Anyone looking for individual posters, (large-format) wall decorations or iconic images on the internet will sooner or later end up at myposter or one of the brands belonging to the group. How the founders managed to make the myposter brand so successful - and keep it successful - is what the new episode of Zippers Insights is all about.→
Space at the old production site in Schramberg was just enough for two years, then it simply became too tight for celebrate digital printing. The company has recently relocated to Villingen-Schwenningen. Most people have moved before, but an industrial relocation of a 24/7 manufacturing company with a six-figure turnover per day is quite another matter. →