Author: Bernd Zipper

Founder and CEO of zipcon consulting GmbH, one of the leading consulting companies for the print and media industry in Central Europe. The technology and strategy consultant and his team actively support practical implementation in a wide variety of customer projects. His work involves developing visions, concepts and strategies for the players active in the print production process across a wide range of industries. His areas of expertise include online print, mass customization, strategy and technological assessment for print, and the development of new strategies in the print and media environment. Bernd Zipper is the creator and chairman of Initiative Online Print e.V. and, in addition to his consulting activities, is an author, lecturer and sought-after speaker, orator and moderator. His visionary lectures are regarded worldwide as trend-setting management recommendations for the print and media industry. (Profiles also in Xing, LinkedIn).

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On 14 and 15 March 2024, the Online Print Symposium will enter its 11th round at the Science Congress Center Munich with more than 300 participants from all over the world! After a brilliant anniversary event, the Online Print Symposium now presents itself in a new look. The new logo and design can already be seen on the website:

Buy with Prime
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Amazon wants a piece of the growing direct-to-consumer (D2C) trend. The world’s largest online marketplace is pleased with its “Buy with Prime” feature, which has been available to U.S. third-party sellers for several months. So satisfied, in fact, that the company is now even teaming up with Shopify to establish the new function across an even broader market.

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The restructuring and investments of recent years are taking effect: Cimpress has once again reported record figures for fiscal year 2023 (July 2022 to June 2023) – and achieved significant growth in sales and profits across all business units. No wonder the world’s largest online print provider is starting the new fiscal year with optimism.

Künstliche Intelligenz: Artificial Intelligence
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How artificial intelligence could change the online print industry was the topic of the first AI bootcamp of the Initiative Online Print (IOP). The content included possible applications of AI in practice: in small groups, the IOP members were also able to work together on initial, practical projects that should also be implemented in their own companies.

People 0

The summer is slowly getting underway, and we’ve waited long enough for it. Just in time for the summer vacations in North Rhine-Westphalia, we are also taking a break – and this time we are following the example of the schools and taking a few weeks off! Thus, we will be back to you from the beginning of August and will publish as usual interesting news and critical-questioning blog posts.

Metaverse: Björn Ognibeni
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You might think that the hype surrounding ChatGPT has not only pushed the topic of the metaverse out of public discussion but sent it straight into irrelevance. So why are we still talking about it? “Because there are two long-term trends that will be driving this topic in very significant ways,” explains Björn Ognibeni, Strategic Director XRLab-MCM at the University of Münster.

Trends 0

Is artificial intelligence more of an opportunity or a threat? The market and opinion research institute YouGov and Statista have just dealt with this question – and to put it in a nutshell: Germans are divided in their opinion. But no matter what your personal answer to this question may be: AI is changing the way we work – and is not stopping at the C-level, i.e. the management level. It’s high time to get to grips with the topic. 

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The trend of recent months is continuing: average online print prices for flyers have also risen in the first quarter of 2023 and are once again reaching record levels for some suppliers. This means that online print prices appear to be decoupling from graphic paper prices again for the first time – after all, these have slightly fallen recently. The ZOPI shopping cart is somewhat different.

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