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Artificial intelligence not only brings new technical possibilities, but also redefines the requirements for companies. For example, security concepts must be rethought and redeveloped. The Initiative Online Print (IOP) regularly deals with the topic of cybersecurity, among other things. Current legal issues raised by artificial intelligence and cybersecurity in e-commerce are much more closely linked than one might think at first glance.

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Wunderpen
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Highly personalised, handwritten cards and letters in print runs of up to seven figures – that is the specialty of Wunderpen GmbH. As of now, the MarTech company from Berlin, which developed a handwriting robot for this purpose and primarily serves B2B customers, belongs to the Mass Customisation Group, or MCG for short, an investment company of the Schürfeld Group.

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Elanders Print & Packaging
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Elanders Print & Packaging has strategically repositioned itself and undergone a re-branding. The new concept is based on the four business units with which the company will present itself to the outside world in the future: Elanders print emotion, Elanders pack your product, Elanders smart publishing and Elanders product innovation.

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Dr. Ralph Dittmann sprach auf dem Online Print Symposium 2023 über die Beilage und warum sie keineswegs eine Klimakiller ist
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In view of the digital alternatives, advertising brochures are no longer up to date – and even worse, they are climate killers. This is precisely what is often cited by those who have just discontinued their printed offer communication or are planning to do so. Neither the one nor the other is true, as Dr Ralph Dittmann, Managing Director of the WKS Group, impressively demonstrated at the Online Print Symposium 2023 with the help of current figures. 

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VIGC
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It should be clear to everyone that an online store for print products alone is no guarantee of a company’s success – after all, potential customers first have to hear about the offer. But social media and AI are turning classic marketing strategies on their head. Digital commerce is gaining in importance – for print companies, too.

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The trend of recent months is continuing: average online print prices for flyers have also risen in the first quarter of 2023 and are once again reaching record levels for some suppliers. This means that online print prices appear to be decoupling from graphic paper prices again for the first time – after all, these have slightly fallen recently. The ZOPI shopping cart is somewhat different.

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It is just under one and a half years ago that Electronics for Imaging (EFI) spun off its production software division and sold it to Symphony Technology Group. Now the division, which has since been operating on the market as eProductivity Software (ePS), has implemented a first step towards further growth – and acquired the British MIS provider Tharstern. 

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affengeilebilder24.de
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While others are still discussing AI and what it can mean for print shops, Allcop Farbbild-Service GmbH & Co. KG is already putting its money where its mouth is – or rather, art based on artificial intelligence. The online art portal for street and pop art belonging to the Allgäu-based company, affengeilebilder24.de, has just added a new collection to its portfolio that includes designs generated by an AI: “AI Art.”

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