It has been hard times for all of us, there is no question about that. However, chickening out is not an option – and we will all stand our ground – this is how Bernd’s message can be described in the current episode of zippers Insights. It’s also a little bit about proportionality – and about the fact that we, in Germany, are actually still doing quite well compared to the rest of the world. Bernd’s message – in the pre-Christmas season, so to speak – is scored with a realization: “Ideas are always born of necessity”. Based on the economist Joseph Alois Schumpeter. Thus, Schumpeter’s and Bernd’s findings could almost become a perseverance slogan: If we have ideas, they will become innovations in times of need and “Innovations that cause creative destruction are the driving force behind spurts in prosperity” – just think about it… Click here to see the film – we are happy to share it with everyone who has earned it.
