This takeover has the potential to cause a “big bang” in the printing industry: Following the recent discussions surrounding the Canva design platform and its “dealings” with the major online printers, Cimpress has just taken over Crello and Depositphotos, an equally powerful design tool and an internationally renowned brand for stock photos and videos. And so, the battle for design supremacy in web-to-print has begun.
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The Australian design platform Canva has achieved something that only a few companies manage: less than ten years after its founding, it is – as of today – in use with a good 60 million users in more than 190 countries around the world, making it a real heavyweight in the design market.
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The Vienna-based start-up, Kaleido AI, has been acquired by the Australian design platform, Canva. Kaleido’s software has already been available for use via the platform for a year. The deal is described as one of the largest exits in the Austrian startup scene. Both sides have agreed not to disclose the purchase price.
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