
#BOPE22: Why “headless commerce” is not headless at all
A week ago, at #BOPE22 – the Benelux Online Print Event 2022 – in Antwerp, the motto was “Back to e-Business.” But what does this e-business – or more correctly digital commerce – actually look like for print shops in the future, now that Corona has reshuffled the cards? On the one hand, I’m sure it will be simpler and more personal for customers, and on the other hand, it will be “headless” – and THAT, in turn, has nothing whatsoever to do with headless business.
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