Tagged: mass customization

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The Online Print Symposium is known for going beyond the boundaries of its own comfort zone and addressing trends at an early stage. In keeping with the motto “Empowering the Future of Print,” the second day of the event focused on technologies and developments that have the potential to turn the online print world upside down – and make it fit for the future.

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On 23 and 24 March 2023, the Online Print Symposium (OPS) will celebrate a milestone birthday: for the 10th time, the OPS will take place in Munich and attract industry giants and newcomers alike to the Science Congress Center Munich. Renowned speakers will talk about Mass Customization, Digital Commerce, Digital Transformation, Web-to-Print and Crisis Management, among other topics.

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Why is Beyond Print actually called Beyond Print? Why is the paper crisis, of all things, giving mass customization a boost, and why is ‘digital only’ a dead end? In an interview with ipaper.io, Bernd Zipper not only provides answers to these questions, but also explains why it is so important for advertisers to develop a comprehensive concept in which printed and digital forms of advertising are intertwined. Curious?

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Is packaging a business segment for all companies in the printing industry? Certainly, it is a business area with a compelling physical end product and great potential, as was demonstrated with impressive figures at Packaging Congress 2021. However, the print shop has to get involved in the supply chain and deal with the megatrend of sustainability in the process.

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It was already evident before Corona; however, it has been reinforced by the pandemic: The trend toward homemaking. More and more people are putting time and money into furnishing their own four walls. The online print industry can support this trend perfectly with individual products. Home is not just a place, but a feeling – and this feeling should be visible.

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The topic of 3D printing has been on the rise for several years. Even if there is not much overlap with the classic printing industry, there could be synergies. Should print shops jump on the 3D bandwagon, or do the necessary investments exceed the benefits? 3D printing, that sounds very decidedly like the printing industry at first. After all, printing is printing, isn’t it?

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Elanders Print & Packaging has taken over the mass customization specialist, Schätzl Druck und Medien. As of July 6, 2021, the company from Donauwörth will join the Elanders Group. Elanders, one of the largest suppliers in industrial digital printing in Europe, is thus acquiring one of the German flagship companies when it comes to mass customization and print. Bernd Zipper had the opportunity to talk to Sven Burkhard, CEO of Elanders Print & Packaging, and Ulrich Schätzl, CEO of Schätzl Druck und Medien, regarding the background.