Anyone who runs an online store knows how important it is to win new customers – and to do so constantly. That’s why they invest heavily in marketing and put together an attractive special package from time to time. But what attracts new customers often doesn’t apply to existing customers.
→
Sascha Krines is the new CFO at Onlineprinters. He succeeds Dirk Müller, who is leaving the company after six years. In his new position as Chief Financial Officer, Krines will be responsible for finance across the group, the internationalization of these areas and the management of group processes.
→
You might not be able to stand to hear it anymore, but yes, the pandemic has presented most companies with major challenges over the past two years. It has acted as a catalyst and accelerated developments. At the same time, as Roland Keppler, CEO of Onlineprinters, described it at the Online Print Symposium 2022, the Corona crisis has also provided positive momentum.
→
It has been a thoroughly successful comeback: After a forced break in 2021 due to corona, the Online Print Symposium has returned this year with a “big bang” in the truest sense of the word – and more than 250 participants from Europe and the world accepted the invitation.
→
The number of print shops offering open store concepts directly to customers or resellers has grown steadily in recent years. The onliners in Germany, Austria and Switzerland have implemented highly individual concepts. It is remarkable that not only the very large companies are successful in the business, but also small and medium-sized print shops. Print shops that perhaps 10 years ago would not have thought about implementing a web-to-print concept on the Internet.
→
This takeover has the potential to cause a “big bang” in the printing industry: Following the recent discussions surrounding the Canva design platform and its “dealings” with the major online printers, Cimpress has just taken over Crello and Depositphotos, an equally powerful design tool and an internationally renowned brand for stock photos and videos. And so, the battle for design supremacy in web-to-print has begun.
→
There have been personnel changes in the management team at Onlineprinters. Christian Würst, who was previously the Managing Director and Chief Commercial Officer (CCO) responsible for marketing and sales, has left the company after four years to pursue new opportunities. “We would like to thank Christian Würst for his successful work. Together with his team, he has done important development work in the company.”
→
Onlineprinters has been using robotic exoskeletons in logistics since February. The mechanical lifting aids support the lifting of heavy loads. However, the electronic exoskeletons not only increase the user’s strength, but also make sense from a health point of view: the lower back of the person lifting is protected from overload.
→
The Online Print Symposium 2021 is full of news: Start-ups can apply to present at the OPS and take advantage of completely new opportunities. In addition, the first speakers have already been announced and the Early Bird ticket deadline is fast approaching.
→
Since July 2020, “diedruckerei.de” has been operating in Germany under the name “onlineprinters.de”. Whether this is more than just a marketing idea from two managers from outside the industry, Bernd Zipper was keen to find out for his podcast series, “Zippers Insights”.
→