Monitoring is a great thing when you can track an order until it arrives. However, if the proverbial red shoes that you clicked on one time follow you around the web for the next 14 days, it starts to get annoying. This will now be a thing of the past. For Google, at least. The company has announced that it will no longer use technology that can track individuals across multiple websites. This marks the end of personalized advertising on the Internet as we know it today.