Tagged: Social Media

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It used to be simple: an online shop was an online shop and social media was primarily used for private purposes. Today, this distinction no longer exists, as social media and online shopping are increasingly merging into what e-commerce professionals call “social shopping”. According to a recent whitepaper by YouGov, the trend has what it takes to become the “new normal”. (Online) printers should also take note of this.

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Jabberfish (chatterbox) is the name of the Swiss-German podcast by Haeme Ulrich and Bernd Zipper. Their approach is interesting: it is neither about technology nor directly about the print industry – it is about “…something with media”. Why have the two consultants chosen such an offbeat title?